games: Webcast: Finding the Model for Media with New York Times and FAST Company

Dear Readers,

On behalf of our friends at Fast, A Microsoft Subsidiary, we are pleased to announce their upcoming webinar "The Bottom Line: Finding a Model for Media in a 2.0 World" featuring a conversation with New York Times' General Manager, Denise Warren, and Author and Co-Founder of FAST Company, Alan Webber. For more details and to register, please see information below.

Sincerely,
Ned Sherman
CEO & Publisher
Digital Media Wire, Inc.

Wednesday, March 24, 2010 1:00 PM - 2:00 PM EST

Today’s newspaper and magazine publishing companies need to find new ways to stay relevant (and profitable). Competition for attention has exploded, traditional business models are eroding, new platforms are remaking the user experience, and mobility and new devices are changing the way consumers get, use and share content. And yet sexy startups, despite all the attention lavished on them, can't begin to rival established publishing companies' deep store of content, brand strength, editorial muscle and industry relationships.

Join the General Manager of the New York Times, Denise Warren, and Author and Co-Founder of Fast Company, Alan Webber, for a provocative discussion on how today's largest newspaper and magazine publishing companies are innovating to stay relevant and profitable.

Key topics they'll explore:

	How mobile devices and emerging form factors are dramatically impacting the way publishing companies deliver content.
	How leading publishers are using technology to learn from users and tailor content to individuals and segments.
	How media companies are ensuring their content gets found, consumed and shared.
	Will consumers pay?
	What are examples of innovative ways to package content that make business sense?
	What can companies do to turn the "former audience" into community members and co-creators?

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